Contact & conversion

Click-to-call + WhatsApp should work on every page (especially mobile).

Add a short form for people who don’t want to message immediately.

Show address/service area and working hours if relevant.

Credibility

Testimonials with names/locations.

Real photos of the business, team, and work.

Process section: how you deliver and what to expect.

SEO foundations

One clear H1 per page and descriptive titles/descriptions.

Service pages targeting what people search (e.g., “website developer for clinic”).

FAQ section for long-tail queries and rich results.

Performance & UX

Fast loading on mobile and readable fonts.

Compress images and avoid heavy auto-play assets on mobile.